Strategists in Human Capital!
Affinity International Consulting presents Futurepoint

Wednesday, October 15, 2014

3 Amazing Mind Tricks That Will Help You Remember Small Details



     
By John Brandon October  2014

It’s all in your head. No, really—your capacity to remember the name of a new investment company, which products are going to present the fiercest competition for your startup, and how to find that bistro downtown where you are meeting a new employee is part of the untapped potential in your brain. Let’s dispense with the old “non-truism” that we have only tapped 10% of the capacity in our brains. Cognitive scientists doubt that’s true.

What is true, though, is this. You can teach yourself to remember details about your day and recall that information when you need it most. Like, say, when you are about to present the case for why someone should invest in your company or that the new employee in your company is named Greg. I’ve used these tricks before, especially during business conferences when I can’t jot down a reminder or record a memo on my phone.


1. Say the Information Out Loud Five or Six Times

I can’t say there is any proven science behind this trick, but I have used it many times at CES in Las Vegas each year when I really wanted to remember a new company name. There’s something about saying the information out loud a few times that works for me.

You might repeat the name and location of a new investment company, or the widget you noticed on the show floor. It seems to help if the name is unusual, like Twitch or Uber. Maybe it’s because you are hearing the information and speaking it or because you are isolating that information in your brain as separate from things you’ve read and only heard. Either way, it works.



2. Associate the Information With One Other Thing

I recently had a meeting near downtown San Francisco and, just as I was driving to the location across town, I realized the GPS on my phone was directing me to the wrong address in the same area.

I didn’t have time (or the guts) to pull over in heavy traffic to look up the company name, but it wasn’t a huge problem. I had memorized the street name. It’s a good backup technique I use, because this seems to happen quite a bit. The company was on Gilbert Street. When I read the address at my hotel, I thought about the composers Gilbert and Sullivan and how they made comic operas way back in the 1800s. I’m not sure why, since I’m not even a fan of their work, but it worked. I spoke the street name to Siri on my iPhone and set that as the new destination in San Francisco. Eureka, instant recall. And, close enough—it’s a short street.


3. Create a List of Items With the Thing You Want to Remember on the List

This one last trick I use at business conferences and seminars routinely. Sometimes, it helps to take a bit of information you want to remember—like the name of a new mobile app or a new contact—and mentally make a list of a few other related items.

Let’s say you want to remember the name Lyst, the fashion site that is creating buzz in the mobile shopping space. You’d create a list (no pun intended) of other well-known retailers, such as Macy’s and Best Buy, and then recite the list. Maybe it’s the fact that we all make shopping lists for eggs and milk or the fact that our brains remember information in lists better than isolated items. (That might even explain the incredible popularity of list articles like this one!) I’ve used this trick before, and it works, especially if the items are a bit unusual.

No comments:

Post a Comment


Sample list of colleges, our clients have attended.

Process Overview

Continual Professional Development

We provide comprehensive continual professional development to professional associations auch as The Irish Law Society, Institute of Engineers of Ireland, The Royal Institute of the Architects of Ireland and Association of Chartered Certified Accountants and other leading professional associations.

Questions to ask Yourself

Drop us your email

In return, as a valued client, we will provide you with discount vouchers on select upcoming programmes. You will also receive advance purchase notification on "high demand" master class programmes.

Email:




Please note that we take your privacy seriously

Specialist Training

If you are a Corporate entity, SME, or a "not for profit" organisation with a specific niche training requirement, please contact us.

With our extensive national and world-wide network of training consultants, we are able to identify, source and fully arrange your training completely in line with your requirements.

Strategic Management

Strategic Management

We are very proud to deliver the only short course on strategic management available in Ireland. This course has been designed to be delivered in house and is specifically tailored for the Irish multi national IDA high value manufacturing and services sector. The programme is delivered over 20 hours as an integrated format over modules decided by the client. Strategy only works when everyone is on the same page and for this reason we offer this programme for each management forum to take advantage of this unique opportunity. It is fundamental knowledge that companies that have a strong foundation and understanding of strategy and how it shapes future sustainable success are the business units that achieve prolonged success within the greater company structure. Simply put, the business unit that talks the language of the CEO attracts the greatest interest and capital input. Success is always built on strategy. See a sample of our strategic training work.
Providing management solutions and training through consultancy contracts in operations and HR management.
Website by: Déise Design